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We help brands use their strengths to create social impact!


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We are FJ, a Smart & Kick-ass video production agency based in Amsterdam.

With our passion for film and its craft we deliver sincere, bold and poetic mobile-first video journeys.

We help brands build a better world and use their strengths to create social impact!

Authentic content that doesn’t feel like advertising, but offers a brand experience that touches people.

We believe that to inspire people, you need an emotional connection. If you can get them to truly pay attention, you can encourage them to change.

To maximize our impact and optimize our results, we make sure creativity, production and distribution work seamlessly together.

That’s what we call combining SMART ASS, with KICK ASS.

Meet the team

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The office

John M Keynesplein 12-46, 1066EP, Amsterdam

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